CerealBear.com | Boost Bingo Campaign
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Boost Bingo Campaign

A major campaign website for Boost Juice in April 2015

Game concept: The website will generate 3 x 2 digits ball daily. Match it to your loyalty card number and if you have 2 x 2 digits, 3 x 2 digits (both in sequence or not), you get a prize! The campaign is called: Boost Bingo.


Challenge: Make bingo cool so it will appeal to  to 15 – 30 yo.

Solution: A fun, adorable approach was used. The concept of the website is, granny’s place. As you arrived on the site, you’ll see granny rotating on the bingo balls cage. I used brick walls as the background, vintage frames as buttons and reading chair on the home screen when the site was closed.

Visit the archived site here

Category:

UI, UX, web design

Date:

August 8, 2015

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